Boomerang, a company dedicated to empowering people to stay active through home workout classes, workout studios, and health products, partnered with Aotes Design to create a brand identity that embodies their mission of making fitness accessible and enjoyable for everyone. Boomerang’s vision was to inspire a healthier lifestyle through convenient and engaging fitness solutions.

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The final brand identity successfully captures the essence of Boomerang. The energetic and inclusive logo is now a central feature of their branding, motivating people to embrace fitness in their everyday lives and reinforcing Boomerang’s role as a leader in accessible, empowering health solutions.

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